I’ve noticed, like a few others, that Formula One has been ramping up several key messages recently; Racing Against Racism, Going Green and various Drink Responsibly campaigns. With tobacco sponsorship now pretty much outlawed (Ferrari are still sponsored by Philip Morris, but they will no longer display the logo, at all), it seems as though alcohol has clinched a few spots on the cars in replace. But is this any better than promoting smoking? And to take it that little bit further, should the drivers be be taking a swig of champagne on the podium? Continue Reading
