Posted on March 9th, 2007 by Oliver White
The immortal optimists Honda will be hoping for some reverse psychological goodness this season, as for the first time since the team’s inception as BAR back in 1999, they have leaned on the conservative side of the fence and not hyped their own chances of success. Perhaps a realisation of their previous errors, or perhaps a wake up call from a wise person in marketing – who knows – but this year the only thing that got hyped was the paint job. Continue Reading
Posted on March 4th, 2006 by Oliver White
Let the battle commence! Between Jenson Button and Rubens Barrichello, that is.
Honda finally bought out BAT’s remaining half of the team last year (then known as BAR, now renamed to Honda) and now have a fully-fledged squad to attack the championship with. Honda have also hired Barrichello to partner Jenson for 2006, and seriously look like F1 race winners now. The team is really coming together, as are their facilities and technical knowledge. The team appears to be better structured and - well - it all looks rosey over at the Japanese garage.
Continue Reading
The immortal optimists Honda will be hoping for some reverse psychological goodness this season, as for the first time since the team’s inception as BAR back in 1999, they have leaned on the conservative side of the fence and not hyped their own chances of success. Perhaps a realisation of their previous errors, or perhaps a wake up call from a wise person in marketing – who knows – but this year the only thing that got hyped was the paint job. Continue Reading
